Assessment of perception of electronic publications, made on white and colored backgrounds (qualimetric aspect)

Abstract

The article deals with the issues related to the creation of an attractive appearance of regular pages of electronic publications
including texts with black font characters located on different colored backgrounds. The relevance of the topic is due to the need for an objective assessment of the typographic design of electronic publications (qualimetric aspect). The purpose of the work is to determine the effect of the background color on the text of the electronic publication on the perception of
the graphic image of the page, taking into account its (graphic image) contrast. Data related to the perception of the graphic
image of pages with different contrast are presented. The perception of electronic publications made on white and four
color backgrounds is evaluated. The connection between the rank of expert evaluation and the contrast of the graphic image of the pages, including the background color, is analyzed. Conclusions: for electronic publications, traditionally made: the black color of the font characters is a white substrate, the positive perception is determined by the high contrast of the graphic image of the page. For publications with black font characters placed on different colored backgrounds, this relation also takes place, but is not usually used.